AI assistants are quite literally all over the place, and with the recent launch of new products like the Echo Auto , these [...]

Consumers are demanding more from brand names than ever before – more relevant, constant and personalized experiences across products and channels. And as [...]

Whether the discussion centers around business lead quality, buyer personas or content material, there seems to be a never-ending battle among sales and [...]

It’ s easy to over buzz things, but 2018 will be recalled as a momentous year for Amazon’ s advertising business. It is [...]

All year long, digital marketing experts reveal their in-depth knowledge and well-timed advice to help others. Here’ h a look at the ten [...]

I actually bet if you had a nickel for each reporting dashboard you started or even that someone passed over to a person [...]

Advertisers are keenly aware of the strength of personalization. Personalized digital advertisements deliver up to 3x the customer engagement of non-personalized ads. A [...]

Aram Zucker-Scharff, ad engineering movie director for Washington Post’ s study, experimentation and development team, lighted up  a tweetstorm Wednesday,   calling just [...]

Organic search continues to be the most important step in the purchase channel. But with hundreds, thousands, tens of thousands, as well as [...]

Amazon customers used Alexa — and ordered voice-enabled devices — more than ever before this holiday season, signaling that the age of voice [...]