The Partnership for Responsible Addressable Media includes ad industry trade groups, agencies, advertisers, publishers and ad tech firms. Please visit Marketing Land for
[...]
Publishers can also start testing the Funding Choices integration with IAB Europe’s Transparency and Consent Framework for GDPR. Please visit Marketing Land for
[...]
The company says it offers the first cybersecurity-based platform for paid search and paid social ad fraud prevention. Please visit Marketing Land for
[...]