The next battle in streaming wars: Addressable TV January 3, 2020January 4, 2020Laura Collins Comment The way we consume media has been changing for decades. Over the last 30 years, we’ve gone from renting VHS tapes at Blockbuster, [...]
Here’s how to stand out in a crowded streaming service market May 31, 2019May 31, 2019Laura Collins Comment You can hardly avoid facts that make you feel your age these days – I realized the other day there are people that [...]
Video clip advertising’s bright future and what you ought to be doing now October 31, 2018October 31, 2018Laura Collins Comment Video is a hotter topic than ever before in marketing, with users eating more and options for advertisers multiplying quickly. With a lot [...]
Making use of machine learning to get more value from your Facebook campaigns May 4, 2018May 4, 2018Laura Collins Comment If there’ s one thing the last few months possess taught everyone, it’ s that will Facebook has a vast amount of information [...]